Search Engine Optimization (SEO) plays an important role in blogging and a blog without SEO cannot get to the top position in major search engines. Also, it gets organic traffic coming via search engines.
As search system followed by Google also keeps a check on every link that comes to your website, you may get outbound links mostly coming via comment form. All these facts raise questions like should you keep your blog comments as dofollow or no follow? Also, what are the ways to no follow the external links in blogger automatically?
Eliminate Nofollow from the word press comments
When you look at professional bloggers they used to carry out a search like- what is no follow used for? How to turn a link to no follow? What can be done so that I utilize – rel = “nofollow” especially for external links? How no index and no follow useful for blog comments and many more questions.
These type of comments are the crucial sections of your blog as every comment gives you an idea on how the readers/audience receive a specific post on which they will comment or ask for more information. Either they will have a question or whether they loved reading your content posted on blog post or they didn’t like it.
Every bloggers loves to receive comments for his/her published article. It is one of the perfect tips for the bloggers for on-page SEO to enhance the ranking of the page by utilizing SEO based comment structure.
What is Nofollow?
Nofollow is an asset that you can attach to the links to postpone – Comment Spam. Enabling the links follow can increase the count of comments but will also rotate the increased comment spam. As you know commenting comes with a lot of benefits because it offers a backlink via dofollow activated site.
On the other hand Nofollow offers a chance for all the web developers to let the search engines recognize it as “Don’t follow that link”. When major search engines such as Google finds the attribute – “rel = nofollow” attached with any of the hyperlinks you post, those links are not included during indexing web pages that is in SERP.
Mostly people insert the link right in comments which are not at all related to their article – spam. According to the search mechanism of Google such links can affect the SEO site ranking by bringing down the PR that is Google page rank. The latest Panda update is a new algorithm launched by Google search engine which is basically a strict rule that searches spam links and content.
It checks for spam especially in comment section. Not to consider comments as backlinks by the search engines.
Add the tag- Nofollow on links to help your comments stay as nofollow
As a blogger you can adopt an easy way out to set the tag for all external links. Almost all web developers make use of this tag to make their comments system SEO friendly. Here is how you can add the tag of Nofollow to every link in blogger/word press comment system.
Open – HTML so that you can edit
Look for the following code – expr: href = ‘data: the post.createLinkUrl’
Now add the code given below to the code mentioned above
rel = ‘nofollow external’
This now looks like
rel = ‘nofollow external’ expr: href = ‘data: the post.createLinkUrl’
Now you can save the template and it is done.
Reason why one should Nofollow the comment links
To prevent spammers who try to comment just to take away your PageRank.
To prevent the blog from new Panda algorithm effect which otherwise can slow down the traffic coming to your blog by nearly 50-70% as links in comments can be a threat to the content present in the blog as it completely diverts the attention of spiders from the main keywords you used. This can result in lower rank for your blog.
Google Panda algorithm is much talked about as it is a strict rule that the Google search mechanism follows for your posts. The new rule checks for links and content and stops the indexing process for a publisher completely. Have you thought about how the following attribute rel=”nofollow” can be attached to all links in the comments that the users post on the blog you create.
It is quite simple provided you know where to find it. Ensure that spammy links do get the chance to invade your comments especially when you get comments posted by unknown users. The tag – rel is a single tag located in anchor that search engine robots follow. The tag – rel ensures that the value of the spammy links while ranking in search engines becomes comparatively invalid.
A plenty of blog posts are duplicates or contain breach material. Thus Google punished a lot of such sites apart from a couple of genuine blogs too. So it becomes necessary to insert the tag – nofollow to the blog comments links to save the blog from Google Panda effect and spam.
So, make sure you use the rel tag to let your word press comments or blog comments sail through the Google Panda rules easily. When you are using SEO techniques for your blog to help it get it to the top ranking, many spammers can ruin your efforts by posting spammy links in comments sections to snatch your Pagerank which can be harmful for your blog. As Google Panda rule is quite strict, it is looking for genuine content and it works to avoid and punish spammers. In this process many authorized blogs are also penalized but it was done to maintain the quality.
It is important to promote your blog while taking care of the Google Panda rules. If you want organic traffic to your site, you need to follow the Panda rules to help your blog reach to the top rank in search engine results and avoid getting penalized. You need to work smart.
